The first thing that most people think of when they hear Aston Martin is James Bond. It is hard to think of any other character that is so instantly associated with a make of car as James Bond is with Aston Martin. Of course this has a lot to do with the fact that both are very British in both good and bad ways. Nevertheless the connection with James Bond has really helped to increase the brand recognition of both the car and its driver.

James Bond Aston Martin DB9

The reason that James Bond loves Aston Martins should be fairly obvious, they are really cool. An Aston Martin is a top of the line luxury sports car. Most of the time you have to either compromise performance for luxury or the other way around. This isn’t really the case with the Aston Martin. These are cars that will allow you to ride around in luxury and at the same time provide you with a level of performance that will rival any sports car.

Over the years Aston Martin has had a lot of ups and downs. Some of their cars have been great and some have been not so good. The fact that ownership of the company has changed hands so many times hasn’t helped matters any. A big part of the reason some of the Aston Martins haven’t really been great cars is that they have tried to be too many things to too many people. In an attempt to attract a wider range of customers they watered down the car and this not only failed to bring in the new customers but it also caused them to lose their existing customers.

This has all started to change in recent years. Aston Martin has gone back to what made them great in first place; they are producing high quality luxury sports cars. One of the main attractions of the Aston Martin and probably the reason that James Bond loves the car is that it is always one of the best looking cars out there. No matter what model you are talking about an Aston Martin always looks great. Some of their cars have had performance or reliability issues over the years but they have always looked great. This has continued with the current lineup although in this case at least the performance also matches the looks of the car.

The return of Aston Martin to being a successful maker of cars has been great news for anybody who likes cars that look good and perform great (like the brand new Aston DBS he drove in the last James Bond movie). Hopefully they will be able to keep it up. The sales have been strong in recent years so there is no reason to think that they can’t. Nevertheless they are in a very competitive segment of the car market so there are no guarantees for the future.

So I know that I have wrote about the 2010 Porsche 911 GT3 RS before and honestly – this is a car that I thought looked cool, until I noticed the red … everything about this car was cool until the red came into place!  However – in person, the red does not look too bad.  Against the slate gray of this particular car, it actually looks pretty damn cool!

Now – I know that you all want the 2010 Porsche 911 GT3 RS, however.  I have to say that it is going to cost you.  The money that you sink into getting this car could wreck your life, drain your bank account or even your 401K and – while it might seem worth it, let’s face it … it is!

The 2010 Porsche 911 GT3 RS is awesome!  It is so awesome that it really, really is the car of the friggin’ year!